Libraries and Social Media

Over 90% of business and organizations have turned to Social Media to advance their goods and services. A good example of that is how Gov. Huckabee has moved a nation for an August 1st "Support Chick-fil-a Day" - all through social media. At this year's PLA (Public Library Association) conference, it was announced that the majority of libraries across the country are finding their niche in the Facebook world, in promoting their libraries' activities. Blogging is another way that spreads the word faster and is becoming more and more popular. "No more" billboards, or newspaper ads, or 'news flashes' on TV. The fastest, most immediate way to get the word out is through Social Media. It's the Digital Age's form of 'word of mouth.' Does your library have a FB page? How about blogs? Encourage your staff to write blogs of interest to them. It's all about spreading information and somebody out there is also interested in the same thing and would love to hear from you.